SS22 STUDIO REFINED
David Leon is an award winning Writer/Director, named by Screen International as one of their “Stars of Tomorrow.” We wanted to feature him for his rugged but effortless style and he made the perfect subject to feature the VIBERG AW24 ICONS on. Shot around Mayfair, London and styled by my long time collaborator Drew Holmes. We could of, and have previously, shot the ‘refined’ styles with suits and slacks but on this occasion we wanted to push the ticket on what ‘formal’ could be. I love the juxtaposition of styles and feel David works perfectly.
“This collection includes 6 models that represent our families history. These include our iconic Stitchdown Service Boot® along with new icons that have become the standard. Each style is crafted in our workshop using artisanal production methods that have been preserved by our family for nearly a century.”
